The Hidden Barrier for Foreign Cosmetic Brands in Indonesia: Halal Certification
Halal certification for cosmetic brands has quietly become one of the most decisive factors for entering Indonesia’s beauty market. Many foreign cosmetic companies arrive with strong global branding, proven formulations, and solid commercial strategies, yet face unexpected resistance once regulatory and market realities come into play. This article explains why Halal certification has emerged as […]
Unlock Indonesia’s Beauty Market With Halal Skincare Certification
Indonesia is now one of the fastest-growing beauty markets in Asia, and obtaining halal skincare certification has become an essential requirement for competing and winning in this dynamic, consumer-driven ecosystem. In a market where Halal increasingly represents cleanliness, integrity, quality, and ethical sourcing, global skincare and beauty brands cannot afford to overlook Halal as a […]
New BPOM Regulation No. 25 of 2025: What Cosmetic Companies Must Know Before October 2026
Indonesia’s National Agency of Drug and Food Control (BPOM) has issued a major update under PerBPOM No. 25 of 2025, introducing significant changes to ingredient policies for cosmetic products. This new regulation officially replaces PerBPOM No. 23 of 2019 and PerBPOM No. 17 of 2022, and will take full effect by 3 October 2026. This […]
How Halal Standards Shape Indonesia’s Beauty Industry
Not long ago, Halal was a term found mostly on food packaging. Today, it is found in lipsticks, perfumes, shampoos, and skincare products, changing the definition of beauty for millions of consumers. As Dr. Hussein H. Mashhour, MD, reflected in his essay about halal standards for the beauty industry on LinkedIn, “Halal certification has transformed […]
Halal Certification for Cosmetics in Indonesia: Key Requirements for Exporters in 2026
Indonesia’s beauty and personal care market is growing at double-digit rates, driven by a young, Muslim-majority population that increasingly demands transparency, ethics, and Halal assurance from global brands. Halal certification for cosmetics in Indonesia is not just a matter of religious compliance, but it’s a business necessity. This Halal regulation includes those in the skincare […]
Safety Testing for Cosmetics in Indonesia: Steps and Standards
Ensuring the safety and efficacy of cosmetic products is crucial in safeguarding public health and maintaining consumer trust. The cosmetic registration and safety testing process in Indonesia is governed by the Food and Drug Supervisory Agency (BPOM) under strict guidelines outlined in various regulations, including the recent BPOM Regulation Number 17 of 2023. This article […]
The BPOM Cosmetics Registration Process: What You Need to Know
The BPOM Cosmetics Registration Process: What You Need to Know Indonesia’s cosmetics market is booming, attracting both local entrepreneurs and global brands. To sell cosmetics legally in the country, businesses must obtain approval from the National Agency of Drug and Food Control (BPOM). This regulatory process ensures that all cosmetic products meet safety, quality, and […]
Requirements for Natural & Organic Cosmetics in Indonesia
Legal Requirements for Natural and Organic Cosmetics in Indonesia Entering the Indonesian market with natural and organic cosmetics requires thorough knowledge of the regulatory requirements. In Indonesia, all cosmetic products, including those labeled as “natural” or “organic,” must be registered with the Badan Pengawas Obat dan Makanan (BPOM). The Indonesian cosmetics market, projected to reach […]